By now, most know about the Oscars’ bizarre incident on Sunday night when the Academy announced the wrong winner for this year’s Best Picture category. Whether it was a planned event or an accident, it is only fair to notice that that was not the only thing that made...
Ah, Super Bowl Sunday, a day where people have an excuse to actually watch commercials, eat a ridiculous amount of food, and sit around and drink beer while yelling at the TV. With unparalleled viewership, the stakes (and price tag) for memorable advertising couldn’t...
You don’t need to shell out the big bucks for a great web analytics tool! Google Analytics is free, useful, and relatively easy to get the hang of. Here’s a simple breakdown of how to track user engagement and understand the statistics of Google Analytics. 1. Audience...
Marketers love words and thrive on them, crafting luscious descriptions and tempting offers to attract consumers. However, a picture is worth a thousand words, and a photo takes much less time to have an impact than it does for a potential customer to read a paragraph...
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